Last Revised: September 9, 2012
and disclosed by SmartShoppr, Inc., doing business as Sift ("Sift", "we" or "us"), when
you access the Siftshopping web site at www.siftshopping.com (the "Site") or interact
with the Sift mobile applications ("Mobile Apps", along with the Site, the "Services").
If you do not agree to the terms of this Policy, please do not use the Services.
We reserve the right to change the provisions of this Policy at any time. We will
alert you that changes have been made by indicating on the Policy the date it was
revised. We encourage you to review this Policy from time to time to make sure that you
understand how any personal information you provide will be used. Your continued
use of the Services following the posting of changes to these terms will mean you
accept those changes.
We take your privacy seriously. We are providing this Policy to inform you of our
policies and procedures regarding the collection, use and disclosure of information on
our Service. We also want to inform you about your choices regarding information. If
you have any questions or concerns, please let us know (see "How to contact us" section
1. How we collect information
We collect information in four basic ways:
- We collect information that you voluntarily provide to become a registered user
of our Services, and when you use certain aspects of our Services (e.g., entering an
email address on a form to send an email from your Sift account).
- We collect information when you register to join Sift by logging into an account
that you already have with certain third-party social networking sites ("SNS")
(including, but not limited to, Facebook, Twitter and Google) via our Services. For
example, our Services allow you to create an account and login to the Services using
your Facebook account credentials through Facebook Connect. If you are not currently
registered as a user on the Services and you click on "Sign in Using Facebook," you
will first be asked to enter your Facebook credentials and then be given the option
to register and join Sift.
- We collect information when you voluntarily link your email account (including,
but not limited to Google, Yahoo!, Hotmail, AOL or other email services) with your
User account. For example, our Services allow you to link your Google GMail email
account with us. You will be asked to provide us with credentials to access your
- When you browse or use our Service, technological tools including "Log Data" and
"Cookies" collect certain information, as explained in the following section.
2. What information we collect and how we use it
- Personal Information. When you register with us through the Services to
become a registered user of Sift, we will ask you for certain information about you
that can be used to contact or identify you ("Personal Information"). Personal
Information may include, but is not limited to, your name, gender, age, profile
photo, free-form biography, location/hometown and email address. If you decide to
create your user account by logging into a SNS via the Services, you are using the
Personal Information you have already provided to the SNS (such as your "real" name,
email address and other information you make publicly available via the SNS) to
create your user account on our Services; the information we collect may depend on
the privacy settings you have with the SNS, so please consult the
SNSâ€™s privacy and data practices. For example, by using Facebook
Connect, you are allowing Sift to access the Personal Information in your Facebook
Facebook. If you decide to link your email to your user account, we will ask you for
sign-in credentials to access your email account.
We use your Personal Information (in some cases, in conjunction with your
"Non-Identifying Information," see below) to provide the Services to you. For
- Account registration. We create your user account for your use of the
Services based upon the Personal Information you provide.
- Communications. We use your Personal Information to contact you with
Sift notifications, marketing or promotional materials and other information that
may be of interest to you. If you decide at any time that you no longer wish to
receive such communications from us, please update your "notifications"
preferences in your account settings.
- Customer service. We use your Personal Information to respond to your
questions and/or inquiries.
- Finding friends. You also have the option to import your personal
contacts (including email addresses of friend lists via SNS) to the Services so
that you can find your friends on the Services, and your friends can find you on
- Emailing via a Sift Account. As part of the Services, Sift users may
communicate with other registered and non-registered users through use of their
Sift accounts. Where users have selected the option of adding one or more email
addresses to an online form, the message they create in the corresponding
template will be sent from Sift to those email addresses on their behalf.
- Non-Identifying Information. We also collect other information that you
provide as part of registration, the operation, and personalization on the Site that
cannot reasonably be used to identify or contact you (e.g., without limitation, age
and individual preferences) ("Non-Identifying Information"). Certain Non-Identifying
Information would be considered a part of your Personal Information if it were
combined with other identifiers (for example, combining your zip code with your
street address) in a way that enables you to be personally identified or contacted.
But the same pieces of information are considered Non-Identifying Information when
they are taken alone or combined only with other Non-Identifying Information (for
example, your viewing preferences). We may combine your Personal Information with
Non-Identifying Information and aggregate it with information collected from other
Sift users to attempt to provide you with a better experience, to improve the quality
and value of the Services and to analyze and understand how our Services are used. We
may also use the combined information without aggregating it to serve you
specifically, for instance to deliver a product to you according to your preferences
- Mobile Apps. Our Mobile Apps allows users to access and use the Services
from their mobile devices. From the Mobile Apps, you also have the option to identify
the location of user content that you wish to upload to the Services. In addition, in
the event that our Mobile Apps crash on your mobile device, we will receive
information about your mobile device model, software version and device carrier,
which allows us to identify and fix bugs and otherwise improve the performance of our
- Log Data. When you visit the Services, whether as a registered user or a
non-registered user just browsing, our servers automatically record information that
your browser sends whenever you visit a website ("Log Data"). This Log Data may
include information such as the browser type or the webpage you were visiting before
you came to the Services, pages of our Services that you visit, the time spent on
those pages, information you search for on the Services, access times and dates, and
other statistics. We use this information to monitor and analyze use of the Services
and the Servicesâ€™ technical administration, to increase our
Servicesâ€™ functionality and user-friendliness, and to better
tailor the Services to our visitorsâ€™ needs. For example, some of
this information is collected so that when you visit the Services again, it will
recognize you and the information could then be used to serve advertisements and
other information appropriate to your interests. We also use this information to
verify that visitors to the Services meet the criteria required to process their
Email. When you link your email account to your user account, we collect
certain information to provide and improve the Services.
Sift is a service that helps users browse sales from companies they love. To do
this and to make this service fast and enjoyable, we will save promotional, offer,
sale and similar shopping emails on our server. These saved emails can only be
accessed by you. We do not share these emails unless you explicitly share or
otherwise make the emails public. We may access transactional emails like shopping
confirmations to help improve your experience and to better target sales, ads and
offers to you.
To clean-up your inbox and move shopping emails to the "Sift" folder, we review
subject lines and senders of emails to identify shopping-related emails. Users can
opt-out of the clean-up service in My Account.
Aggregate, Anonymous Email Statistics
To help improve the Services, we collect information regarding email usage for
those users who opt-into our email service. This information includes sender email
domains and subject lines compiled anonymously and in aggregate. If you do not wish
to be part of these anonymous statistics, please contact us at email@example.com.
- Cookies. Like many online services, we use "cookies" on the Services to
collect information. A cookie is a small data file that we transfer to your computer
First, we utilize "persistent" cookies to save your login information for future
logins to the Services. Second, we utilize "session ID" cookies to enable certain
features of the Services, to better understand how you interact with the Services and
to monitor aggregate usage by Sift users and web traffic routing on the Services.
Unlike persistent cookies, session cookies are deleted from your computer when you
log off from the Services and then close your browser. You can instruct your browser,
by changing its settings, to stop accepting cookies or to prompt you before accepting
a cookie from the websites you visit. If you do not accept cookies, however, you may
not be able to use all portions of the Services or all functionality of the Services.
(See "Your choices regarding information," below.)
3. Sharing of your information
- Sift Users. When you register through the Services and submit Personal
Information to create a profile or visual collection, other Sift users will see your
name. If you have choose to link your SNS account (e.g., Facebook or Twitter) to your
user account, other Sift users will be able to see your SNS profile photo. If you
choose to provide additional Personal Information in your profile, Sift users will
see such additional Personal Information, including, but not limited to, your photo,
location, and biography. Providing additional Personal Information is voluntary and
should correlate with the degree of interaction you want to have with Sift users. We
recommend that you guard and refrain from disclosing any information you consider
sensitive and confidential.
- Aggregate Information and Non-Identifying Information. We may share
aggregated information that does not include Personal Information and we may
otherwise disclose Non-Identifying Information and Log Data with third parties for
industry analysis, demographic profiling, advertising and marketing and other
purposes. Any aggregated information shared in these contexts will not contain your
- Service Providers. We may employ third party companies and individuals to
facilitate the Services, to provide the Services on our behalf, to perform
Services-related services (e.g., maintenance services, database management, web
analytics and improvement of the Servicesâ€™ features) or to assist
us in analyzing how our Services are used. These third parties have access to your
Personal Information only to perform these tasks on our behalf and are obligated not
to disclose or use it for any other purpose.
Social Networking Sites. We may share the information in your SmartShoppr
account (including your Personal Information) with the SNSs that you have linked to
your SmartShoppr account. These third parties have access to your Personal
Information only for this purpose (unless the SNS has received your Personal
Information independently of the Service) and not for other purposes.
- Facebook Connect and Twitter. We allow users to link their Facebook
and Twitter accounts to the Services. Users can then post recent activity on our
Services back to their Facebook and Twitter accounts. You will be prompted to
decide whether or not your activity on the Services will be shared and disclosed
on your Facebook/Twitter service. You can disable the foregoing feature at any
time by logging into your profile and selecting the option to disable Facebook
Connect and/or Twitter. Further, you may be able to edit your privacy settings
for the content that you post which appears on Facebook/Twitter by making
selections in your "Privacy" settings via the Services.
- Compliance with Laws and Law Enforcement. Sift cooperates with government
and law enforcement officials and private parties to enforce and comply with the law.
We can disclose any information about you to government or law enforcement officials
or private parties as we, in our sole discretion, believe necessary or appropriate to
respond to claims and legal process including, but not limited to, subpoenas, to
protect the property and rights of Sift or a third party, to protect the safety of
the public or any person, or to prevent or stop activity we may consider to be, or to
pose a risk of being, illegal, unethical or legally actionable activity.
- Business Transfers. Sift may sell, divest, transfer, assign, share or
otherwise engage in a transaction that involves, some or all of our assets, including
any or all of the information described in this Policy, in the course of a corporate
divestiture, merger, acquisition, joint venture, bankruptcy, dissolution,
reorganization, or any other similar transaction or proceeding.
4. Your choices regarding information
You have several choices regarding the use of information on the Services:
- Email Communications and Mobile Notifications. If you decide at any time
that you no longer wish to receive email or mobile communications from us, please
update your "notifications" preferences in your account settings.
- Cookies. If you decide at any time that you no longer wish to accept
cookies from the Services for any of the purposes described above, then you can
instruct your browser, by changing its settings, to stop accepting cookies or to
prompt you before accepting a cookie from the websites you visit. Consult your
browserâ€™s technical information. If you do not accept cookies,
however, you may not be able to use all portions of the Services or all functionality
of the Services. If you have any questions about how to disable or modify cookies,
please let us know at the contact information provided below.
- De-Linking SNS. If you decide at any time that you no longer wish to have
your SNS account (e.g., Facebook or Twitter) linked to your Sift account, then you
may de-link the SNS account in the "account" section in your account settings.
- De-Linking Email. If you decide at any time that you no longer wish to
have your email account (e.g., Google, Yahoo, AOL or Hotmail) linked to your Sift
account, then you may link the email account in the "account" section in your account
- Changing or Deleting Your Information. All users may review, update,
correct or delete the Personal Information in their user account (including any
imported contacts) by contacting us or by editing their profile via the Services. If
you completely delete all of your Personal Information, then your user account may
become deactivated. We will use commercially reasonable efforts to honor your
request. We may retain an archived copy of your records as required by law or for
legitimate business purposes.
5. Links to other sites and services
The Services contain links to other third-party websites and online services. If you
choose to visit another website or online service by clicking on a link, you will be
directed to that third partyâ€™s website or online service. The fact
that we may link to a website or online service is not an endorsement, authorization or
representation of our affiliation with that third party, nor is it an endorsement of
their privacy or information security policies or practices. We do not exercise control
over third party websites and online services, and these third parties may place their
own cookies or other files on your computer and collect data or solicit Personal
Information and Non-Identifying Information from you. Other sites and online services
follow different rules regarding the collection, use and/or disclosure of Personal
Information and Non-Identifying Information. We encourage you to read the privacy
policies or statements of the other websites or online services you visit before
providing any information or using such websites or services.
6. How we store and protect information
- Information Security. We care about the security of your information. We
use commercially reasonable safeguards to preserve the integrity and security of
information collected and maintained through the Services. However, we cannot ensure
or warrant the security of any information you provide to us or guarantee that
information on the Services may not be accessed, disclosed, altered, or destroyed by
- Phishing. Identity theft and the practice currently known as "phishing"
are of great concern to Sift. Safeguarding information to help protect you from
identity theft is a top priority. We do not request your credit card information,
login information, or national identification numbers in a non-secure or unsolicited
e-mail or telephone communication. For more information about phishing, visit the
Federal Trade Commission's website.
- Breach Notification. We will make any legally required disclosures of any
breach of the security, confidentiality, or integrity of stored "personal data" (as
defined in applicable state statutes on security breach notification) to you via
email or conspicuous posting on the Services in the most expedient time possible and
without unreasonable delay, insofar as consistent with (i) the legitimate needs of
law enforcement or (ii) any measures necessary to determine the scope of the breach
and restore the reasonable integrity of the data system.
- International Transfer. Your information may be transferred to - and
maintained on - computers located outside of your state, province, country or other
governmental jurisdiction where the privacy laws may not be as protective as those in
your jurisdiction. If you are located outside the United States and choose to provide
information to us, Sift transfers Personal Information to the United States and
processes it there. Your consent to this Policy followed by your submission of such
information represents your agreement to that transfer.
7. Our policy towards children's information
The Services are not directed to children under 13. We do not knowingly collect
personally identifiable information from children under 13. If a parent or guardian
becomes aware that his or her child has provided us with Personal Information without
their consent, he or she should contact us at firstname.lastname@example.org. If we become aware that a
child under 13 has provided us with Personal Information, we will delete such
information from our files.
This Policy and the privacy practices of Sift will be subject exclusively to the
laws of the State of California within the United States. Sift makes no representation
that this Policy and our practices comply with the laws of any other country or
jurisdiction. Visitors who use the Services and reside outside the United States do so
on their own initiative and are responsible for compliance with local laws, if and to
the extent local laws are applicable. If you reside outside of the United States, by
using the Services, you consent to the transfer, processing and use of your information
outside your country.
9. How to contact us
If you have any questions about this Policy or any of the practices described
herein, please contact us at 1214 Donnelly Ave, Burlingame, CA, 94010, or send us an
email at email@example.com.